Principal Data Scientist
Posted on: August 6, 2022
Vericast is a premier marketing solutions company that influences
consumer purchasing and transaction behavior at scale. We engage
every day with over 120 million households and 70,000 businesses by
analyzing consumer purchasing and transaction behavior. We process
over 110 billion opportunities and serve over 100 million digital
ads daily. By pushing the boundaries of data and insights, we spark
discovery and inspire action that significantly contribute to the
revenue of the businesses we serve directly.
Data Science plays a crucial role in delivering our solutions today
and will play a more prominent role in our future. A typical data
science project has a solid mathematical foundation, an exploratory
dimension, and a data-driven workflow. This is also true at
Vericast. Our data science projects have strong foundations on
machine learning, data engineering, and modeling. We are building
the privacy-centric future of digital advertising by focusing on
web content. We are connecting web content to consumer interest and
action, ultimately driving which ads are shown on a webpage.
To continue our journey, we are seeking data science experts who
are passionate about using cutting edge technology and conceiving
innovative methods to solve unique and complex problems. As a
Principal Data Scientist at Vericast, your contributions will help
us stay at the forefront of the AdTech industry.
The Principal Data Scientist is an expert who is passionate about
all aspects of data science and can contribute by designing,
conducting, and incorporating analyses of data from end to end and
from a wide variety of sources. This involves converting ambiguous
requirements to concrete solutions for exploring data, designing
and/or applying appropriate algorithms, documenting the findings,
and incorporating the analysis into the system.
The ideal candidate deeply understands how data can be used to tell
a story and inform decisions. The ideal candidate is an insightful
visionary and a hands-on contributor who is excited about the
complexity and challenges involved in creating intelligent,
high-performance systems while working with a highly experienced
and driven data science team.
If this describes you, we are interested. You can be an integral
part of a cross-disciplinary team working on highly visible
projects that improve performance and grow the intelligence in our
product suite. Our day-to-day work is conducted in a progressive,
high-tech workspace where we focus on a friendly, collaborative,
and fulfilling environment. Our data science and engineering teams
hold frequent team activities like hackathons and sandboxes that
will help grow your skills and curiosity.
On any given day you will be...
- Working in an integrated Data Science, Engineering, and Product
team to build new methods of targeting media based on web
- Working with the Engineering team to improve our architecture
and services including web crawler optimization and scalable NLP
- Using NLP to understand a webpage's content and visitors to the
- Connecting crawler-derived features to consumer intent.
- Assisting other Data Science priorities like modeling campaign
performance, identifying fraud, and attributing consumer actions to
- An advanced degree in a relevant, quantitative field or
- 8+ years of experience in Machine Learning .
- Significant experience with big data distributed architectures
such as Spark, Hadoop, Map Reduce, Docker.
- Significant experience with cloud platforms.
- Proficient in Python in a corporate setting.
- Experience with AdTech and MarTech is a big plus.
- Ability to grow and ultimately mentor team members of varying
experience levels and competencies through data science, product
and software development life cycles.
- Ability to collaborate with internal stakeholders across
different functions to manage change and drive continuous
- Excellent communication skills to influence colleagues and
manage business priorities.
What's in it for you?
Vericast offers a generous total rewards benefits package that
includes medical, dental and vision coverage, 401K matching and
generous PTO allowance. A wide variety of additional benefits like
life insurance, employee assistance and pet insurance are also
available, not to mention smart and friendly coworkers!
Who We Are
Valassis, a Vericast business, is the leader in marketing
technology and consumer engagement. We work with over 60,000
companies and brands in a wide array of industries, partnering to
anticipate consumer intent, inspire action, and create demand.
Follow Valassis on LinkedIn, Instagram, Facebook and Twitter.
Keywords: Vericast, Cary , Principal Data Scientist, Other , Morrisville, North Carolina
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