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Principal Data Scientist

Company: Vericast
Location: Morrisville
Posted on: August 6, 2022

Job Description:

Company Description

Vericast is a premier marketing solutions company that influences consumer purchasing and transaction behavior at scale. We engage every day with over 120 million households and 70,000 businesses by analyzing consumer purchasing and transaction behavior. We process over 110 billion opportunities and serve over 100 million digital ads daily. By pushing the boundaries of data and insights, we spark discovery and inspire action that significantly contribute to the revenue of the businesses we serve directly.

Data Science plays a crucial role in delivering our solutions today and will play a more prominent role in our future. A typical data science project has a solid mathematical foundation, an exploratory dimension, and a data-driven workflow. This is also true at Vericast. Our data science projects have strong foundations on machine learning, data engineering, and modeling. We are building the privacy-centric future of digital advertising by focusing on web content. We are connecting web content to consumer interest and action, ultimately driving which ads are shown on a webpage.

To continue our journey, we are seeking data science experts who are passionate about using cutting edge technology and conceiving innovative methods to solve unique and complex problems. As a Principal Data Scientist at Vericast, your contributions will help us stay at the forefront of the AdTech industry.

Job Description

The Principal Data Scientist is an expert who is passionate about all aspects of data science and can contribute by designing, conducting, and incorporating analyses of data from end to end and from a wide variety of sources. This involves converting ambiguous requirements to concrete solutions for exploring data, designing and/or applying appropriate algorithms, documenting the findings, and incorporating the analysis into the system.

The ideal candidate deeply understands how data can be used to tell a story and inform decisions. The ideal candidate is an insightful visionary and a hands-on contributor who is excited about the complexity and challenges involved in creating intelligent, high-performance systems while working with a highly experienced and driven data science team.

If this describes you, we are interested. You can be an integral part of a cross-disciplinary team working on highly visible projects that improve performance and grow the intelligence in our product suite. Our day-to-day work is conducted in a progressive, high-tech workspace where we focus on a friendly, collaborative, and fulfilling environment. Our data science and engineering teams hold frequent team activities like hackathons and sandboxes that will help grow your skills and curiosity.

On any given day you will be...

  • Working in an integrated Data Science, Engineering, and Product team to build new methods of targeting media based on web content.
  • Working with the Engineering team to improve our architecture and services including web crawler optimization and scalable NLP computations.
  • Using NLP to understand a webpage's content and visitors to the webpage.
  • Connecting crawler-derived features to consumer intent.
  • Assisting other Data Science priorities like modeling campaign performance, identifying fraud, and attributing consumer actions to served media
    • An advanced degree in a relevant, quantitative field or equivalent experience.
    • 8+ years of experience in Machine Learning .
    • Significant experience with big data distributed architectures such as Spark, Hadoop, Map Reduce, Docker.
    • Significant experience with cloud platforms.
    • Proficient in Python in a corporate setting.
    • Experience with AdTech and MarTech is a big plus.
    • Ability to grow and ultimately mentor team members of varying experience levels and competencies through data science, product and software development life cycles.
    • Ability to collaborate with internal stakeholders across different functions to manage change and drive continuous improvement initiatives.
    • Excellent communication skills to influence colleagues and manage business priorities.
      Additional Information

      What's in it for you?

      Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K matching and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!

      Who We Are

      Valassis, a Vericast business, is the leader in marketing technology and consumer engagement. We work with over 60,000 companies and brands in a wide array of industries, partnering to anticipate consumer intent, inspire action, and create demand. Follow Valassis on LinkedIn, Instagram, Facebook and Twitter.


Keywords: Vericast, Cary , Principal Data Scientist, Other , Morrisville, North Carolina

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