Campaign Strategist

Company: HireNetworks
Location: Morrisville
Posted on: January 26, 2023

Job Description:

Campaign Strategist - 8 70 6

The Campaign Strategist will j oin our client's marketing team in RTP, NC . Do you enjoy developing digital strategies to drive success for customers but are less enthused about the execution components? If so, continue reading! Our client's Campaign Strategist will be responsible for developing effective digital marketing strategies, optimizing campaigns to meet our customers' business objectives, and collaborating with both internal teams & customers to drive retention & growth.

The Campaign Staategist role is a direct hire opportunity with a technology company that empowers product brands & local businesses to win the fight online. This opportunity reports to the VP, Client Performance and comes with a competitive base salary a s well as a fabulous benefit package . Local to RTP or Morrisville, NC is a must, but the job can be worked as a hybrid role (2 days in the office and 3 days remotely). No C2C or visa situations accepted for this opportunity.

Responsibilities:

Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions of this position.
Research and develop digital marketing strategies and campaign plans to meet client business objectives based on consumer insight and data
Identify new digital marketing strategies to be explored and drive testing in collaboration with platform partners (Google, Microsoft, etc) as well as internal Client Performance & Product teams
Monitor, analyze, and performance tune campaigns across channels and networks
Collaborate with Execution, Product, Client Success, Sales, Engineering, and Marketing to retain clients and drive revenue via client offerings
Evaluate client analytics, including user behavior, transaction level data, and campaign performance
Participate in client calls with Sales and Client Success teams
Troubleshoot performance issues
Train internal teams on campaign strategies and execution
Engage with and leverage network partner relationships
Continued development and expertise in digital marketing trends and best practices
Some travel will be required

Required Qualifications & Skills :
Bachelor's degree in business, marketing, communications, or related area
4+ years ' experience developing and managing digital marketing campaigns on Google, Microsoft, and Facebook
4+ years ' experience with Google Analytics
4+ years of client-facing experience with demonstrated dedication to clients and problem solving
Prior experience working at an agency
Excellent written and verbal communication skills
Our ideal candidate would also have a combination of: 1+ year experience developing and managing digital marketing campaigns on The TradeDesk
2+ years ' experience working with s ales teams developing new prospect strategies and campaign plans
Prior experience creating and implementing Search Engine Optimization strategies

Contact Martha Michaux mmichaux@hirenetworks.com or mmichaux@netsertive.com with questions regarding this posting. A Word resume is preferred when applying. When looking for a job, have you ever heard the phrase... it's not about what you know, it's about who you know? At HireNetworks, it really is all about who we know .

Whether your current contract is coming to a close, you're looking to advance your career or are a company on the hunt for new talent and wanting to expand...let HireNetworks put our networks to work for you.

HireNetworks is an equal opportunity employer.

Keywords: HireNetworks, Cary , Campaign Strategist, Other , Morrisville, North Carolina